Marketing Manager

Tampa, Florida, USA

  • Seniority Level: Intermediate
  • Industry: Information Technology & Services
  • Job Functions: Marketing & Advertising, Digital Marketing
  • Benefits Offered: Dental, Medical, Vision
  • Employment Type: Full-Time
  • Compensation: $60,000 to $70,000 Annually
  • Education Requirements: Bachelor’s degree and/or 4 years of relevant experience 

Description

Are you an innovative, creative, results-oriented marketer who is passionate about customers and developing creative marketing campaigns? 

IT Support Guys is seeking a Marketing Manager to help lead our growing marketing department. The ideal candidate brings enthusiasm for implementing online and offline marketing, passion for delivering exceptional B2B strategies that captivate customers and prospects alike, and creativity to challenge our way of thinking. 

You’ll be responsible for developing and executing a variety of B2B technology-focused and data-driven initiatives. You are analytical, enthusiastic, and have great judgment, creative problem solving and strong writing skills.

The Marketing Manager must be an effective collaborator and strong communicator to work with key stakeholders across multiple teams. You will develop, propose, and sell new ideas, strategies, and concepts—and guide those projects to completion. In this role you will be expected to flex both your analytical and creative muscles and should be as comfortable with the marketing science as you are with the art that is delivering exceptional experiences. You must be able to work at the strategic level (generating bold and innovative ideas for growth) and at the tactical level (optimizing campaigns using our marketing stack, analyzing traffic data and solving problems).

The successful candidate will have experience managing high visibility campaigns and a proven track record of using multiple channels. The ideal candidate for this role will have experience with online and offline marketing, making data-driven decisions, and influencing others. You will ensure that the most relevant messages are being surfaced, at the right time, to the right customers. Through your rapid test and learn approach, you will work to refine targeting, metrics, and ongoing strategies. Key to success in this role is experience in customer segmentation and digital marketing tools.

Day-to-Day Responsibilities

  • Build and execute effective marketing plans to drive awareness, adoption, and ongoing usage of payment methods on Amazon.
  • Develop content frameworks to scale campaigns and test new copy
  • Create targeted messages and customer communications based on the key value propositions and use cases of our content and target audiences.
  • Identify internal platform and tool improvements that would help our marketing efforts, and champion their development.
  • Develop high-quality campaigns for major product/service launches
  • Build and analyze key metrics and traffic patterns to measure attribution and performance of marketing programs.
  • Engage with internal and external stakeholders
  • Have a deep understanding of the customer, with obsessive understanding of new trends, and opportunities
  • Create and present high-quality documents and presentations to senior leadership
  • Determining the appropriate methods and metrics for measuring and monitoring marketing effectiveness

Basic Qualifications

  • 3-7 years of experience as a marketing manager with experience in acquisitions, engagement, and mutli-channel campaigns Understanding of onsite marketing channel expansion
  • Experience designing and executing rapid-fire test-and-learn campaigns
  • Proficiency in HTML, CSS, Excel – plus the ability to learn our in-house tools and systems

Other Capabilities

  • Experience marketing products and services within the technology sector.
  • A keen, flexible and aggressive intellect with superb conceptual thinking, analytical and problem-solving skills.
  • Ability to open doors and create new value propositions.
  • Proven track record of taking ownership and delivering results in a fast-paced, dynamic environment.
  • Ability to thrive in an ever-evolving technical industry.
  • Proactive attitude, natural curiosity, and willingness to roll up sleeves to achieve goals and deliver great experiences for customers.
  • Demonstrated experience of thinking creatively, taking the initiative and constructively advocating on behalf of clients and/or customers.

Compensation and Benefits

IT Support Guys offers competitive pay and benefits packages designed to attract and retain the best and brightest. In addition to a competitive base salary that rewards our top performers, we offer generous paid vacation and excellent benefits including healthy snacks and unlimited coffee to help fuel your creativity.

We also provide a fun work environment where you can be yourself and enjoy a collaborative culture where memes are encouraged.

Equality for All at IT Support Guys

Be yourself. That’s who we’re hiring. Our culture celebrates and supports the difference that makes each of us unique.

IT Support Guys is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender, family status (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Company website: https://itsupportguys.com
Company address: 2709 N Rocky Point Dr, Suite 104, Tampa, FL 33607
Posted date: 9/24/2020
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